Setting Smart Goals for Your Small Business
- Mary Davis
- 5 minutes ago
- 1 min read
As a small business owner, you're constantly moving, but are you moving in the right direction? Taking time to set clear, actionable goals can provide a roadmap for your success and keep you motivated throughout the year.
The trick is to move beyond vague resolutions ("I want to grow my business") and create goals that are SMART:
Specific: What exactly do you want to achieve? Instead of "increase sales," try "increase sales of Product X by 15%."
Measurable: How will you know when you've reached your goal? Use numbers and metrics like a 10% increase in profit or a 25% reduction in operating costs.
Achievable: Is the goal realistic given your resources and current market? It's good to be ambitious, but don't set yourself up for failure.
Relevant: Does this goal align with your overall business vision? Make sure your daily actions contribute to your long-term success.
Time-Bound: When will you achieve this goal? Set a firm deadline, like "by the end of the next quarter," to create a sense of urgency and accountability.
Once you have your SMART goals, break them down into smaller, manageable steps. This makes the big picture feel less overwhelming and allows you to celebrate small victories along the way.
As always, if I can be of any help, please reach out to me at; mdaviscpb@qbocleanups.com.




